Best Western Hotels & Resorts, based in Phoenix, Arizona, is a private hotel brand with a global network of 4,100 hotels in more than 100 countries and territories worldwide. Best Western offers seven types of hotels to meet the needs of their guests for any occasion: BEST WESTERN, BEST WESTERN PLUS, Vib, BEST WESTERN PREMIER, Glo, BEST WESTERN PLUS EXECUTIVE RESIDENCY SM Y BW Premier Collection SM.

The latest brands, Best Western, Vib & Glo, provide unique options for today’s travelers. Best Western announced Vib (as vibrant) at the annual convention in 2014, as a chic boutique hotel concept, hip, urban focused on style, technology and commitment to our guests. In 2015, developers innovated with VIB in Chicago, inundating the city with energy and economic growth. In addition to VIB Chicago, Best Western Hotels & Resorts has VIB development projects in Miami, Los Angeles, Staten Island, NY, Springfield, MO, Little Rock, AR, Seoul, South Korea, and Vientiane, Laos and is negotiating in key US cities including Atlanta, Charlotte, Dallas, New Orleans, Phoenix and San Diego.

Glo is a new large construction brand offering a boutique experience for savvy travelers who expect the best in value, design and comfort. As the name implies, the brand shines in many ways. Glo’s architecture and design have the name component with the use of LED elements.

Recognized for excellence

  • BestWestern First Place Mid-Scale Hotel, 2014 Business Travel News Chain Survey.
  • BestWestern Plus First Place Medium-High Scale Hotel, 2014 & 2015 Business Travel News Chain Survey.
  • BestWestern named Partner of the Year since 2008, AAA / CAA
  • bestwestern.com website named best website hotel 2011-1025
  • BestWestern named Genius Digital Knowledge, L2 Digital Hotels Index. Best Western Rewards voted the best rewards program by U.S. News & World Report and J.D. Power & Associates.
  • For the second consecutive year, the rewards program BestWestern Hotels & Resorts received top honors at the annual loyalty Expo in Orlando. Best Western Rewards won the 360-Degree Platinum Award and an additional award for best opinions Guest Loyalty Marketing. BWI also won gold awards in the categories of Best Creative and Best Use of Technology and Trends in Loyalty Marketing Campaign.
  • BestWestern received the award for Excellence Loyalty of the American Express in 2014. 1,808 BestWestern hotels worldwide received the TripAdvisor Certificate of Excellence, an increase of 12% over 2014.